The producer and main designer of this workshop, John Chan, bases his animation on the common problems among society that tend to be ignored. In order to get the citizens' attention, the designer incorporated characters from an old time anime that people in Hong Kong grew up with. Doreamon.
If you grew up in Hong Kong or Asia, Doreamon is an anime that you are familiar with. Chan even went through the trouble and used the voice actors that dubbed Doreamon to voice act in his animations.
By using familiar characters that Hong Kong people know and love, the designer successfully captured interest. When you put a retro design out there, people will go "Oh! It's Doreamon! I used to watch it when I was a kid!". But since the characters are technically just a spin off of Doreamon, people will stop and wonder about this spin off animation. They will unconsciously pay attention to the contents of the animation.
In most of Postgal's animation, they address the recycling problem. Since people tend to have a hard time accepting new things, Chan made a bold and intelligent decision to reuse and renew retro designs to get his message across. I have watched a few of their animations, and each of those videos inspired and intrigued me. I really like the illustrations incorporated in the animation and the overall style.
An example of Postgal's animation:
This video demonstrate how the power of recycling can help you save money.
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